See how “The Rule of 3” can get you more Leads for your Dealership


Gubagoo believes in the Rule of 3: Identify, engage and convert. This effective method has made a difference in the way the automotive industry generates leads. In the following article you will learn more on how Gubagoo wants to help your car dealership execute each approach into car buying results.

Understanding your shoppers is perhaps the first step. In order to do that, you should know the difference between New vs. Repeat vs. High Frequency Repeat Visitors and New, Used, Finance, Service & Parts Shoppers. As it states on “Different traffic sources are not the only variables when it comes to website visitors, each visitor is unique. Knowing how to interact with them on that basis allows you to improve visitor experiences, increase conversions and improve lead quality”. That is why identifying your web visitors is the number one rule created by Gubagoo. “By making your anonymous traffic identifiable, your website will gain the edge it needs to engage and re-engage shoppers effectively each and every time”.

Rule number two is engaging with your site visitors and because you have identified them, now you can personalize the conversation. Here is some more advice from “Deploy an engagement strategy combining the use of PublisherPlus, ChatSmart, Inventory Plus, ShareNow and more personalized to individual needs and witness the impact this has on both conversions and lead quality. Without the use of behavior targeting tools your website in virtually powerless to convert more traffic”. These tools were designed with the automotive industry in mind, that is why they are so effective when executed properly. You see? “The science behind what we do is knowing whom to engage, how and most importantly, when”. Information truly is power.

Finally, the best part is when you’re able to convert your traffic into quality leads. As I mentioned earlier, Gubagoo was designed with the automotive industry in mind so these tools are not just convenient they actually work helping car dealerships maximize every opportunity possible to gain more sales. Lead intelligence data from BEAST offers the following services to help you succeed:

  • Previous Customer History
  • All Chat Transcripts
  • Predictive Modeling
  • Live Inventory Feed
  • Vehicles of Interest
  • Offers Claimed
  • Local Competitors

Bottom line is you deserve to convert more traffic into leads and leads into sales. So take a look at everything Gubagoo has to offer at and learn more.

Does Live Chat Really Work?

Does Live Chat Work?

Live Chat Support is a relatively new way to interact with your website visitors. Usually the visitor initiates a chat request by clicking an icon on your website. This article will give you a brief introduction to live chat support and how it works.

Live chat can be used for prospective customers in order to help them with their buying decision or for current customers who need support with a vehicle, service or product they have already bought.

LiveChat is an extremely helpful service for a consumer navigating on any dealership website. Fortunately, LiveChat with Gubagoo is not just a benefit for the visitor but for the dealer as well.

With agents available 24/7 and 365 days out of the year, your conversion rate is bound to increase. LiveChat’s main goal is to assist dealership websites in improving their bottom line.

And in case you weren’t aware, Gubagoo is the fastest growing live chat provider in the automotive industry, with the ability to revolutionize a dealers website in order to generate more leads that turn into car sales.

In addition, has a 97% rating from Managers and Internet directors who recommend Live Chat. Results even show that, Gubagoo leads convert into car sales at a 24 to 33%.

LiveChat is a tool that works

“Making Proactive Chat Work” by Forrester Research concluded that:

“44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer.”

Taking that statement into consideration, Gubagoo prides itself in being experts in the automotive industry and their agents are available to offer only quality service. Thats why hybrid chat and call agents are available immediately at a consumers feet because Gubagoo understands how to operate in a competitive market.

So if your a dealership is looking for exceptional service, Gubagoo is where you will find it.
Increasing website revenue by providing immediate response is a key factor for the success of your business.

So just how significant is LiveChat? Well, recent studies mention that:

“77% of people shopping online would like to make contact with a real person before making a purchase, and over half say that the lack of interaction has caused them not to purchase.”

The automotive industry is an aggressive market and missing opportunities when you don’t have to is a choice.

With Gubagoo’s LiveChat service being available outside of regular working hours, you’ll never have to miss out on the chance to convert. Gubagoo agents are trained to proactively assist any visitor on site with the intention of converting shoppers into customers.

Adding live help to your dealership’s website could be what your competitors lack so why not think a step ahead?

Gubagoo wants to handle all your inbound calls

Having a company that will answer all your inbound calls after-hours is another benefit to consider.

Imagine this scenario, a consumer visits your dealers site and suddenly has a question about your online inventory. This consumer was interested in a particular model but couldn’t locate some immediate assistance for clarification. Suddenly, the customer loses interest and moves on to another dealer’s site for more options. This is called an unnecessary missed opportunity.

If live help were available the chances of this visitor steering to the next dealership site is less likely. In conclusion, engaging visitors on site leads to higher conversion, customer loyalty and visitors trust.